• A2 Comms Studies C/W

    Is to research, design, create, cost and evaluate a communication artefact.
    My original idea was to do a property detail sheet, like you’d get through the post from an estate agents, but my lecturer discouraged me because it ‘doesn’t allow for creativity; it’s a pretty much set formula’… which I can agree with, however… I don’t [...]

  • The new WeightWatcher advert

    I really hate these adverts. Or any advert, really, which talks about the main character without him/her being there.
    I can see the problems with putting the main character on the WeightWatchers ad… you can’t put a fat woman up there because thats just not nice. You can’t put a slightly overweight woman on there, because [...]

  • Rimmel London - mobile number advert

    For those of you who haven’t seen it yet, I’ve put the link to the Youtube clip at the bottom of the page.
    I can’t be bothered to talk about the relatively shite advert, I’m more interested in the mobile phone number ‘gimmick’ of the advert, because that’s all it is really.
    Basically, there’s one or two [...]

  • Punch and Judy for a call-center

    This is a variation of the Punch and Judy for Cadburys Dairy Milk idea for any company which used outsourced call centers, manufacturers, etc, and is bringing them back to Britain.
    A typically British (or a foreign version of) Punch and Judy on a foriegn location - such as in front of the Taj Mahal, or [...]

  • Punch and Judy for Cadburys Dairy Milk

    I came up with this idea in Media Studies, lol. I thought it could be put to anything that:
    *Was around in the past and is around now (or is making a comeback)
    *Is a children’s favourite (now and then)
    *Is British.
    This campaign was originally designed for Cadburys Dairy Milk, simply because it’s been around a bit, loved [...]

Hello.

First year student at Bournemouth University, studying Advertising and Marketing Communications. This blog is mainly my thoughts and opinions on adverts, campaigns, PR stunts and ideas.

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